AIAI EngineerJun 3, 2025· 20:58

The Agent Native Company — Rick Blalock, Agentuity

Rick Blalock of Agentuity argues that an agent-native company, built from the ground up with AI agents at the core of product, operations, and culture, is fundamentally different from an AI-enhanced one that merely uses AI as a tool. He contrasts the two: removing agents from an agent-native company would halt productivity, while an AI-enhanced business would just become less efficient. Blalock describes the agent-native workday, where humans oversee agents that handle routine tasks, and notes the rise of roles like 'Agent Manager' and the importance of AI fluency in hiring. He shares how his 7-person team built an entire agentic cloud infrastructure in weeks using agents like Devin, arguing that this paradigm shift requires founders to rethink org charts, roles, and skills. The episode concludes that businesses must decide whether they are just using AI or ready to be built around it.

  1. 0:00Intro
  2. 2:24Enhanced vs Agentic
  3. 6:24Agent-Native Attributes
  4. 10:38Agentic Workday
  5. 12:51Conductor Role
  6. 14:00Hiring Shift
  7. 17:45Conclusion

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Transcript

Intro0:00

Rick Blalock0:02

Hi, my name is Rick from Agentuity, and today I'm going to talk to you about agent-native companies, or AI-native companies. What that means—you hear a lot of thatright now—what does it mean, and what are some of the core attributes and things like that.

So, so imagine, if you will, you walk into the office, pass your coworkers, smile away with them, you sit at your desk, you sit down, and you check—not your email—but the status of what all your agent coworkers did over the night before, did last night.

They're pulling you into things that need your attention, things that they got done, or things that they think need approval. And so instantly you get brought into their world on, "Hey, I need to go do and execute these things because that's part of my job."

So for a lot of us, I don't think it's actually hard to imagine, especially for us that are doing a lot of these AI thingsright now. Certainly at our startup, at Agentuity, we're feeling exactly that. During a team meeting, it's really common to hear things like, "Well, just have Devon go do that."

"Oh, that's a good point. We need to go update that." I went ahead and pinged Devon, and then by the time we're done with the standup, I've already got a pull request that we have to review. Or things like, "Hey, we should tweak this channel.

Let's go ping the content marketing agent and it'll adjust it." That kind of thing. So those things are common more and more and more, especially at Agentuity, and we think that for an agent-native or an AI-native company, some of those things are just going to be the norm.

I mean, even as an example, I was on X recently, and a startup posted a job opening for an agent manager. That's a manager that manages AI workers. It's pretty interesting,right? So we're entering a world where managing agents can be someone's full-time job, literally.

So in this talk, I want to explore that world: agent-native, AI-native companies, where AI just isn't an add-on or just some task that somebody uses, but it's central to how work gets done. So we're going to walk through a few things.

We're going to walk through AI-enhanced versus agent-native—there's a difference—or AI-native—what makes a company agentic, the typical agentic workday, and even just, like, rethink hiring. Like, maybe we need to think about hiring a little different. So that's what we're going to cover in this presentation.

Enhanced vs Agentic2:24

Rick Blalock2:24

So let's just jumpright into it. The first thing is AI-enhanced versus AI-native or agent-native. So what does that mean? Anyway, so what is a native company that uses AI? What does that mean? So hopefully you're not one of those people that think that an agent is only a chatbot.

If you are, then you're probably thinking, "Well, why would you—what does a chat-native company mean?" So if you are one of those, then we probably need to make another video to talk through that. But my intent is not to talk and convince you what an agent is.

It's not just a chatbot. But in a nutshell, what we mean when we say agent-native company is a company built from the ground up with AI agents at the core of everything to augment human productivity and intelligence. I'd also additionally add that these companies build AI into the foundation of their product, into the foundation of their operations, and into the foundation of their culture.

Another way to look at it is AI is not a fancy side feature that's just a bolt-on to existing operation and culture. It's an engine that moves the product, operations, and culture. It's the thing that moves it forward.

Everybody reaches for that. Everybody relies on it to do their job. So sometimes it's helpful to think about this in the opposite, to contrast. So for these companies, if you remove agents—just for us, for our company, Agentuity—if you just remove agents out of our workflow,

guess what happens? Our employees aren't able to get as much done. They're just not. A lot of the mundane things that we do, unsatisfactory work that we do, we have to now do, and it doesn't—it's not as fulfilling.

I mean, just even for us, we have an agent that writes our change log and our documentation. So after all this stuff happens in GitHub, all this code gets written, all these things get deployed and released, we have to create a change log.

We have to create documentation. We don't do that. We have an agent do that. And so if you were to remove that from us, we would—we'd be very sad. All of us as engineers, software engineers, would be very sad if that got removed from us.

Another one is, if you think about it, removing AI or agents from an agent-native company

makes us not move as fast. The costs go up. Productivity goes down. Removing AI and agents from the products that we're building—products start to feel old, not as interesting, unintelligent, not as useful—they certainly don't help the customer 10x themselves.

We're wanting to 10x or 100x ourselves. How do we do that with our customers and our product,right? So then all of a sudden, now we're not as good as the competitors. The list goes on and on and on, but that's the counterpoint to it.

I would have stated it as merely an AI-enhanced business, one that uses AI here and there, chats with it every once in a while, gets a document every once in a while. Maybe that helps with some efficiency goals.

It's good. And they would still function without AI. That's the key part. If you removed it from it, it would just—it would still function. It would just not be as efficient. And that's a car with driver assist. That's really what we're talking about.

An agent-native business is different. It is a car on autopilot, directed by humans, of course, but it's still autopilot. It's a different kind of car. Its signature is every employee is focused on the higher-level navigation task and the success of the company and the product, while the routine and mundane tasks, micro-decisions, they get offloaded.

That's a signature part of it. So the thesis that we have is that an AI-native or agent-native model isn't just a tech trend. It's redefining how we build teams, how we design workflows, even what roles we hire for.

I don't think it's any different than back in the Industrial Revolution and during the car age and some of those things how everything got transformed. I think it's just like that. So now moving on, what makes a company agent-native?

Now, obviously we're on the early days, very early days, of course, but here's a few defining things that make an agent-native company. AI is at the center of everything. When you say, "Rick, yeah, I know duh." Listen, though, it's not confined to just one team or a feature or one aspect of a company's culture.

Agent-Native Attributes6:24

Rick Blalock6:42

It's everywhere and it's everything. Think of product, think of customer support, think of ops. In an AI-native company, the expectation is each of these departments have agents doing some of the routine and key daily work all the time.

The departments that have agent interfaces handoff to integrate with other departments. I mean, this is obvious,right? In order to be efficient, you need this. It should be obvious. But again, think of the opposite. If you turn that off, each department, if you turn off all their agents, you know you got a human scramble trying to coordinate manually, feeling a loss of productivity because you had this thing, you had this way to automate things and to work faster and to work more, and now you don't have it anymore.

Man, that's a big, big, big loss for us. Like, just thinking about that is painfulright now. We have six people in our company, seven people, and removing that would be bad. The other thing is, with an AI or an agent-native company, people are no longer just like cogs in a machine.

That's another way to look at it. They're more like conductors. Now, if you think about that statement for a minute, a lot of people make that statement. It's not a novel statement. It is an important statement, though. They're conductors.

You'll realize that the hiring profile and the company org chart will need to be different if that's who you're hiring, if that's what you need. Flatter, leaner is a key attribute. It starts to become—it can be a key attribute.

Middle management layers shrink because a lot of that coordination can be handled and executed by intelligent systems. I mean, even in my own experience, we'll have a deep dive product discussion in the morning with the team. By the end of the day, we have detailed requirements to work on something.

We already have had agents start to build it. It's already helped us with the messaging and the copy and some of the documentation. And that's just within, you know, a day. And so we've had this culture now, like, "Well, yeah, this is a great idea.

Let's prototype it." And we prototype it in a few hours, and we get some more refinement. And agents help with that a lot. They help us do more prototypes and more learning and more testing that way. So that's why we think, at least our org chart, in the near future, as we scale, is going to look less like a pyramid and more like a network of humans and AI together.

Another attribute is experimentation and iterative culture in the DNA. So now I know, I know, I know, I know, this is a core value in the tech startup world. Core value, core innovation is that experimentation, iterative approach to things.

So it can be cliché, but if you think about it in context of an AI-native company, with all the innovations we have now, the ultimate realization of this is really possible. When AI is doing the routine work and AI is helping us with the prototypes, we can really focus on what matters.

I think it's powerful, and I think it's awesome. And it also compounds when you start thinking about agents working on things in the company, learn and improve. It really is useful. I mean, just take Cognition's Devin. We used it.

We started using it a few months ago. It was good. We had to do some things. And now, over time, it's learned so much. It's documented so much of our code. It knows how we handle certain things. It's a superpower at this point.

So all of these attributes—AI at the core, humans as orchestrators, rapid experimentation, self-learning, agent evolution—they combine to create an organization that looks and feels totally different from a traditional company. It's not just a little more efficient. It's operating in a totally different model.

And so, like, if you're an MBA and you're like, "I want to—I learned this approach at Berkeley, you know, and this is—here, here's my template," it's not going to fit. It's a whole other model that we're talking about.

Agentic Workday10:38

Rick Blalock10:38

Now let's talk about the agent-native typical workday. What does that look like anyway? And I think we have a lot of ideas on what it can look like in the future, but really, let's just ask the question, "Well, what's new?"

And definitely, one of the things that's new is overseeing what AI is doing or what it has done. That's certainly something that is an everyday part of our lives now that definitely didn't exist just a few years ago.

And so even just me, for example, I usually start my day with a built-up log of things that I have to get done. And usually, I have certain themed days. I try to put certain tasks in certain days.

And sometimes they're mundane tasks. Sometimes they're product ideas that need to be thought through. So I found out, like, in the morning, a lot of times I'm out for a walk, I'm driving the car, and I'll actually chat, which I'll talk to ChatGPT and I'll use O3 or Deep Research to do deep reasoning stuff, and just kick off bigger thinking things.

Like, "Hey, this is what we're thinking of. Here's a document. Here's a link. This is what we said. Here's a conversation. Here's a granola transcript." And then, so by the time I actually get to that to-do for that day, I've already got a bunch of thinking around it.

It might have kicked off Devin and created a couple PRs. And that's definitely the case when there's things like bugs and doc issues and other things that have amounted from users that get put into linear. Devin's already working on it.

Devin's already got PRs. So it's very, very helpful just to get things moving. A lot of times, you know, you've got, like, the molasses around your legs. You're like, "I just got to get moving before I start getting up to speed."

And so this kind of helps with the ball moving a lot. So certainly, that's part of the beginning of the day for me. And I think essentially what we foundright now is the morning time is check out what agents did, what they need to do, kick off the things that they need to do, and then come around lunchtime, review everything.

You're going to have a bunch of PRs. You're going to want to hash your collateral, maybe some emails. We got some email agents that do things. And so that's one example. Big picture, I think every employee can become a lead manager type.

And I don't mean necessarily a people manager, but of their AI agent counterparts that are responsible for the jobs the person is hired to do. I mean, we have content marketing forms that we use multiple agents that I'm orchestrating and telling the agent, "Hey, the copy's over here.

Conductor Role12:51

Rick Blalock13:11

Optimize it. Figure out the best time for social posting." All this happens in automatically schedules with Typefully we use. So it's leveraging expertise of the human, but with async workloads, kind of just doing it all so that when you get to it, it's all ready to go.

Now, back to my earlier point, I think this leads to a much flatter team structure and probably different titles, honestly. Titles that combine domain expertise with AI know-how. I mean, we even have that in our industry. Rick, that's not true.

It's always going to be the customer support. I think so. It might be AI engineer or AI customer lead or something like that. I mean, even our own industry, it's AI engineer is now—you hear that everywhere. And I think that's going to be across the board, across everywhere in the organization.

Hiring Shift14:00

Rick Blalock14:00

So that leads us to the final point, which is rethinking the hiring process and who you're hiring. Because when you start thinking this way, you start thinking not just the hiring process and operation, but who you're hiring needs to be a little different.

You know, curiosity, adaptability, those are things that are in high demand,right, for creative people, for leadership roles. So we know that. But essentially, what we're saying is for an agent-native company, that is required. You have to have thatright now in order to hire somebody because they're not going to be able to use AI the way that we need them to.

So maybe another way to say it is AI fluency becomes a must-have. You know, to reference the old world, you would never, ever, ever hire somebody in an office job if they've never used a word processor in their life,right?

They don't know how to use a keyboard. You would never hire them. It's just expected. You don't even probably put it on your job requirement. It's just expected that they know how to use a keyboard. Now, if you went 120 years ago, that might be a debatable thing.

I don't know. Is it really needed? Do they really need to use a keyboard? I don't know. It's just typewriter. As long as they have a nice handmade pen and shift.

But AI fluency is actually a really big deal for us, and I think it's just going to keep being that way. It's not really hard to imagine. If the expectation is a flatter org structure where each employee is efficient at directly guiding agents for task at hand and utilizing the person's expertise through those agents, then you're going to hone in on the ability to do that.

You're going to, in your hiring process, want to find out if that person has that ability to do that. It's just going to be something that happens, I think. I mean, even in our current interviews, we're very, very skeptical.

If someone doesn't use AI and not familiar with it, it's just immediate warning flags. Now, maybe they haven't had the opportunity to use it and stuff. Obviously, there's scenarios because we're early on in this that, you know, we have to be a little understanding.

But it does make us ask the question, does this person have the ability to guide AI agents and learn the little tips and tricks and tweaks and all that kind of stuff? And even on a bigger picture, you know, a big reason why you would hire a VP, for example, you bring in a VP is for their network.

You hire them for their experience and the quality of people that they would bring in to fill out their team, to do the jobs that they need to do. So in this new topic company, the spotlight gets really put on the, like, does this guy know how to use agents?

Does this guy, can he bring in people that know how to use agents? Do they have AI fluency? So it comes to a really big important thing. And then if you kind of just think through the life cycle now, okay, let's say you hire that person, then the onboarding, and then they hire some other people to build out their team.

The onboarding is probably different too,right? When you hire that, the intent of being agent-native, then guess what? Agentic tools and systems that need to be put in place for them to be successful is really important. So then it doesn't seem unreasonable to attach an engineer to that team to make sure that their agents are up and running and build out.

It's the same thing with, like, new hires. You probably would expect them the first few weeks to solely be focused on getting their agent set up to do their job. Makes sense,right? So in conclusion, just to wrap it up, we're going through a profound shift.

Conclusion17:45

Rick Blalock17:45

We don't know exactly where we're going to end up. You know, the ceiling is being raised so high. We don't even fully understand, I think, how large this AI world and the economy will go. I think it's a lot like the car industry.

We didn't realize how big the ceiling was being lifted in the economy when the car came along. And I think that's the case with this AI stuff. So I think AI agents will be deeply embedded in every aspect of business.

And that means rethinking roles. It means rethinking skills. And I even think it means rethinking culture and operations. The move isn't merely just businesses that use AI as a tool. That's not what we're talking about. We're talking about businesses that are built around AI as a core primitive to their existence.

Again, from the driver-assisted to the AI-automated driven car. And that shift affords a ton of opportunities. But it is a shift. It's just going to create a lot of friction. But I mean, just to tell you, just with us, we've been around for, you know, 15, 16 weeks.

Small team, six, seven people. And we built an entire agentic cloud infrastructure from scratch in just a few weeks. And that's unheard of. If you'd asked me that a few years ago, I'd say, "There's no way. There's no way."

But with all of these tools and these agents, these agents that we build ourselves for our things, and then Devin and some others, man, we've made so much progress on this. So it's a huge shift. And especially for founders and tech leaders, the challenge is that I think fully embrace the paradigm shift.

If you're an experienced founder, this is especially true, but it's especially hard because you've got all this back years and years and years of experience, and you might need to check some of that experience at the door. Seriously, you might need to rethink, like, you have all this built-up experience that might no longer be valid or only parts of it are valid.

And you have to take some critical thinking to analyze that because otherwise you just get stuck in the old way of doing things. I mean, PwC, of all places, they had a really good report recently. And one of the comments they said was if you're only using AI for a small efficiency gain, then you're falling behind because there's companies that they're not just using it for a small efficiency gain.

So my admonishment would be start from first principles. Take this opportunity to step back, reimagine, and refit your company and your culture for this future. You rewire the entire process so that human-to-agent teams can scale that impact exponentially.

I mean, that might mean, again, this is friction, this is pain. That might mean redesigning your org chart. It might mean redefining roles and rethinking what skills you hire for. It's a lot of change, but it also can be your unfair advantage if you do it.

So with that, I'll just leave you with one question. Is your company using AI, or is it ready to be built around AI? Thanks for listening.