Conductor

Content Is Code - Matt Palmer, Conductor

Jul 18, 2026 · 10:53

Matt Palmer, head of developer experience at Conductor, argues that code is now the fastest way to produce technical content, shifting left to code as the source of truth. He outlines three eras of content creation—handcrafted, expensive code, and cheap code with AI—and claims that the scarce resource today is not code but structure and conscientiousness, meaning meticulous care in maintaining design tokens, brand guidelines, and clean codebases. AI rewards organizational excellence over raw technical skill, making the best communicating teams those that instill discipline and rigor into their software creation. Palmer predicts 2026 as the year of the creative technologist and 2027 as the year of the content engineer, with declarative pipelines that automatically generate documentation, walkthroughs, product tours, and updates from structured code.

Imagination Engineering — Eve Bouffard, Head of Design, Y Combinator

Jul 16, 2026 · 16:04

Eve Bouffard, Head of Design at Y Combinator, introduces 'Imagination Engineering' as the art of stretching the mind to invent what seems impossible, arguing that idea generation is the new bottleneck as AI models become incredibly capable. She shares her experiment in 'thinking in public' with a Slack channel called 'Eve Thoughts,' where she dumps her stream of consciousness, and then used Opus 4.8 to build a personalized website (EveBouffard.com) that aggregates and visualizes those thoughts. The site dynamically surfaces her projects, quotes, tools, and books, and even applies shaders and translations. She also built 'Shape of Minds'—a tool that analyzes commonalities across history's greatest minds, revealing patterns like taking naps and barely eating. Bouffard demonstrates how to spin up agents on demand for learning and productivity, emphasizing that anyone can now create software on the fly from their stream of consciousness.